Ideas change everything

Don't fail fast -- fail mindfully

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Leticia Gasca |

TED Salon: Brightline Initiative

• June 2018

We celebrate bold entrepreneurs whose ingenuity led them to success, but what happens to those who fail? Far too often, they bury their stories out of shame or humiliation -- and miss out on a valuable opportunity for growth, says author and entrepreneur Leticia Gasca. In this thoughtful talk, Gasca calls for business owners to open up about their failures and makes the case for replacing the idea of "failing fast" with a new mantra: fail mindfully.

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Want to use TED Talks in your organization?

We celebrate bold entrepreneurs whose ingenuity led them to success, but what happens to those who fail? Far too often, they bury their stories out of shame or humiliation -- and miss out on a valuable opportunity for growth, says author and entrepreneur Leticia Gasca. In this thoughtful talk, Gasca calls for business owners to open up about their failures and makes the case for replacing the idea of "failing fast" with a new mantra: fail mindfully.

Want to use TED Talks in your organization?

This talk was presented at a TED Salon event given in partnership with Brightline Initiative. TED's editors chose to feature it for you.

Read more about TED Salons.

About the speaker

Author, entrepreneur

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Leticia Gasca is co-founder of the movement Fuckup Nights and Executive Director for the Failure Institute, the first think tank in the world devoted to studying business failure and the reasons behind it.

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WATCH THE TALK IN SPANISH

"Una nueva manera de hablar del fracaso en los negocios"

¿Qué pasa con los negocios que fracasan? En esta charla práctica, la autora y emprendedora Leticia Gasca llama a todos los emprendedores a compartir sus historias de los proyectos que no funcionaron.

$null - "Una nueva manera de hablar del fracaso en los negocios"$

About TED Salon

TED Salons welcome an intimate audience for an afternoon or evening of highly-curated TED Talks revolving around a globally relevant theme. A condensed version of a TED flagship conference, they are distinct in their brevity, opportunities for conversation, and heightened interaction between the speaker and audience.

Read more about TED Salons

This talk was presented at a TED Salon event given in partnership with Brightline Initiative. TED's editors chose to feature it for you.

Read more about TED Salons.

Leticia Gasca: Don't fail fast -- fail mindfully | TED Talk